Channel Optimization in Pharma Marketing 2018 Princeton, New Jersey, USA 28 February - 2 March, 2018

Description:
With the rise of new patient engagement avenues and digital outlets, coupled with an increase in specialty drugs for a smaller patient population, a data-driven and targeted channel mix is crucial to commercial effectiveness.

The 2nd annual Channel Optimization in Pharma Marketing Summit unites Marketing and Business leaders from pharma and biotech organizations to evaluate the surge of innovations in the last 12 months - from a go-to-market strategy to technology utilization.

Join industry pioneers as they share their lessons learned.

URLs:
Booking: https://go.evvnt.com/187936-1?pid=4440
Brochure: https://go.evvnt.com/187936-2?pid=4440

Time: 09:00 to 18:00

Price:
Pharma Pricing: USD 1799,
Solution Provider Pricing: USD 2599

Speakers: Paul Murasko (Sunovion Pharmaceuticals), Fabrizio Caranci (Merck), Qi Feng (Astellas), Haibei Jiang (Bayer), Jay Appel (Bristol-Myers Squibb)